Fridays in May, everyone is encouraged to dress in their best black/white race-inspired attire to receive discounts at participating Downtown restaurants. Show your racing spirit on May 5, 12 & 19. Take a selfie and post on social media using #500FashionFridays for a chance to win tickets to the Indy 500, Carb Day and more.
Creating more buzz around #500FashionFridays, on May 5, 12 and 19, selfie backdrops are being placed Downtown in Circle Centre, Indianapolis City Market, JW Marriott on Georgia Street and several other locations. The public is invited to snap their fashionable racing-inspired photos in front of the banners and post them on social media.