Each fall Downtown Indy, Inc. looks toward the upcoming year and plans Downtown’s beautification. Downtown Indy, Inc.’s Beautification Calendar is distributed to more than 1,000 Downtown businesses to encourage colorful landscaping and clean properties. Different color themes create a cohesive, sophisticated look as each season changes. While the themes are specific, businesses and landscapers can be creative and choose flowers appropriate to site conditions.

2017 color themes & Downtown Indy’s flower choices:

Spring – Vibrant pansies in blue, yellow and citrus mix. Species include Delta Series True Blue, Golden Yellow and Citrus Mix pansies.

Summer – A colorful mix of annuals in purple, orange, yellow and lime green. Plant varieties include Guara Siskiyou pink, Verbena bonariensis combined as “thrillers”. Celosia Twisted orange, Coleus electric lime and Zinnia Zahara yellow are “fillers” with Verbena Endurascape magenta as “spillers.”


Fall/Winter – Mums, cabbage/kale, pansies or evergreens are suggested for planting. Winter is the time for holiday decor, lighting up exterior trees and decorating building exteriors.

Download the 2017 Beautification Calendar here.